Rajeev, with other cofounders at TODO, due to his extensive experience with small and medium enterprises, leads the frugal approach that TODO applies when it comes to building a marketing function of a company. It's his intense strength to ask ' Why' before any assignment that helps build the core of the business approach that TODO visualizes and charters for it's SME Clients. Rajeev is a Ceo advisor and runs his own management consulting firm at Delhi. He is known for distilling through complexity to identify core problem and also suggesting a solution considering all possibilities, which finally make sense. He uses power of focus to distinguish between ?Right? and ?Relevant? to reach quick decisions to address challenges faced by businesses today.
He is a sector neutral consultant and his main area of work revolves around sharpening and aligning Strategy, Planning and Reviews (SPR) of an organization. His advise is always actionable as he strongly believes that no other advice has any meaning. He has helped over 100 family owned businesses during his 20 years of consulting career. Sought after for sound advice, business owners bounce ideas and business problems with him, typically on issues requiring multiple perspectives. He is founder of Bosull, a Business execution system to get things done with joy. He is also coFounder of Rejoiss Learning LLP, a corporate training firm that tranforms life which helps build dream teams.
He is a chartered accountant by qualification and is a member of CII and TiE. He is also on CII?s committee on economic affairs (NR) and was earlier on the CII?s national expert panel for SMEs. He is also president of BhartiyaDharohar, a social organization promoting scientific achievements of Indian Heritage.